SPRING SUMMER 2016 WOMEN

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THE SPRING/SUMMER 16 COLLECTION HAS BEEN INSPIRED BY THE PERSONALITY AND BRIEF YET MEMORABLE STORY OF THE HUNGARIAN SPACE TRAVELLER, BERTALAN FARKAS.
MR. FARKAS COMMENCED HIS JOURNEY IN MAY, 1980 ON THE BOARD OF A SPACESHIP NAMED SZOJUZ 36, BY WHICH ENDEAVOUR HUNGARY BECAME THE 7TH NATION TO ENTER SPACE. „TO LOOK AT HUNGARY FROM THE SPACE, TO WITNESS THE SUNRISE AND THE SUNSET FROM THIS PERSPECTIVE WAS AN ABSOLUTELY UNFORGETTABLE EXPERIENCE.”
HIS STORY, HUNGARIAN REFERENCES ALWAYS BEING A PART OF THE BRAND’S DNA, PROVIDED A GREAT PLATFORM TO DESIGN A COLLECTION. THE STYLES FEATURING THE MATERIAL NAMED ’SATELLITE JERSEY’ SYMBOLIZE THE RELATIONSHIP BETWEEN THE PLANETS AND THE METEORITES, APPEARING AS STYLIZED CONSTELLATIONS ON THE FABRICS SURFACE.

TECHNICALLY IT HAS BEEN EXECUTED BY COMBINING A SEMI-TRANSPARENT AND A NOT TRANSPARENT MATERIAL. LACE IS AN IMPORTANT PART OF THE COLLECTION, WHICH WHILE A CLASSIC 80S TREND, HAS BEEN RE-INTERPETED WITH A MODERN TWIST. COTTON LACE IS VINTAGE WHILE IT REMAINS A KEY PART OF CONTEMPORAR FASHION BUT MORE IMPORTANTLY, IT IS A BREATHABLE MATERIAL. WITH AN UNCOMMON COMBINATION OF VARIOUS STRUCTURES, USED ON DRESSES AND SKIRTS, LACE CONVEYS EFFORTLESS ELEGANCE WHICH REMAINS A CORNERSTONE OF THE USE BRAND. NO USE COLLECTION WOULD BE COMPLETE WITHOUT AN OWN PRINT, WHICH FEATURES THIS SEASON ’METEORES’ ON A LIGHT, FLUID SUMMER MATERIAL. IN MAXI , ¾ DRESSES AND TOPS. IN SIMILARY FEMININE YET INNOVATIVE SHILOUETTES WE SHOW STRUCTURED CANVAS, BODYCON JERSEY AND CRISPY COTTON.

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SPRING SUMMER 2016 SHOW

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Credits

  • PHOTO | MÁTÉ MÓRÓ
  • MODEL | HANNAH KERN

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INTERNATIONAL SALES ENQUIRIES

MS. ANNA KATINKA SZŐNYISZONYIA@USE.CO.HU

RETAIL SALES ENQUIRIES

-RETAIL@USE.CO.HU

CORRESPONDANCE

3529 MISKOLC LÉVAI JÓZSEF UTCA 2. HUNGARY